MATA Launches New Mobile Pay App Built by on the myCloudFare Platform

MATA Launch client Memphis Area Transit Authority (MATA) recently launched GO901 Mobile, a new free mobile fare payment app built on the myCloudFare platform, allowing passengers to purchase bus, trolley, and paratransit fares on their mobile devices. Fares purchased through the GO901 Mobile app are scanned by riders on electronic validators that were also installed on MATA’s entire fleet of vehicles as a part of this project.
The development of the new mobile cashless payment system has been ongoing at MATA for several months. Last December, MATA began offering free Wi-Fi access on all service vehicles (fixed-route buses, paratransit vehicles and rail trolley cars) for the new mobile system to function. The rollout of the new GO901 mobile app is a part of the new system that also will offer new ticket vending machines and point of sale systems soon. 

“We applaud MATA for recognizing customer concerns and their decision to make the necessary changes to their fare collection system, creating a more convenient payment option for riders,” said President Mike Svanascini. At, we seek to partner with organizations that provide the same dedication, quality, and care as we do.”  

In addition, the app allows registered users to check bus schedules, payment history, and purchase reduced fares. The new app – which can be downloaded to iPhone and Android phones – is available in both the Apple App Store and Google Play Store.

For more information about this new launch and mobile pay app, read more here.